Field record · 14 · slow adaptationThe ground from above
01The claim
For thirty years, every enterprise software cycle has asked the same trade-off of the business: bend your work around the software, and in exchange, get scale.
The shape of the work, the language of the work, the timing of the work: all of it has been moulded to fit the software. ERP. CRM. The procurement suite. The contract management system. The expense system. Each one a category, each one demanding that the business adapt.
The systems we are building reverse that direction. The software adapts to the work.
This is the category-defining claim. Everything else this company does is downstream of it.
02The founding story
Beyond Work was founded in May 2024 by Christian Lanng, Joakim Recht, and a small team of former Tradeshift engineers and consultants. The founding thesis was that the AI shift would be captured by the firms that already held the relationship with the enterprise (the consulting firms), and that the right unit of work was not the agent, or the model, but the typed, versioned, schema-bound Workblock.
We started with three partner firms and a half-built platform. Twelve months later, we have a partner network, a production Library, and a growing set of Applied Work in the world.
03The human promise
The work in the enterprise will not become less human. It will become more human, because the work that did not need humans will be done by the platform, and the work that did need humans will be the focus.
We are not building the system that replaces the operator. We are building the system that lets the operator be the operator they wanted to be when they joined the firm.
04What we want the company to become
01
Our customers
We want our customers to become the AI success stories. The headline is theirs. The Workblock author is theirs. The compounding asset is theirs.
02
The consulting firms
We want the consulting firms we ship with to be the firms that grew through the AI shift, not the ones that got disintermediated by it.
03
The platform
We want the platform to be the kind of infrastructure that runs quietly for ten years and becomes, gradually, second nature.
Once you start, you're ahead.
In the enterprise, real execution matters. That's where we lead.